It's the Price
The recent hubbub about Apple’s earnings guidance has “analysts” and pundits talking a lot about China and the global economic situation. I’m sure there’s something to all that, but my take is simpler… the new iPhones are priced too high.
What Worked, and What Didn’t in 2016
Part of what’s been great about using Apple products is the feeling of living just a little bit in the future. The Mac, iPod, iPhone, and iPad paved a way towards a far less complicated future, where technology was seamlessly integrated into our lives, and enhanced our day to day interactions with our work and with each other. Apple, better than anyone, understands that technology is at it’s best when it’s nearly invisible. But, living in the future comes at a price, namely a sacrifice of stability and accepted norms of what works.
Smartphone Cost and Value
iPhones are expensive. Well, not just iPhones, all smart phones, Android, Windows, what have you. These little gadgets that we can walk out of a Verizon store with without paying a penny now wind up costing thousands later, once you consider the total cost of ownership. This is especially true if you are paying for an entire family, possibly one with two teenage daughters with phones of their own.
iOS 6 Headphones
I have been pleasantly surprised by one small enhancement in iOS 6 that probably affected a very small number of people. I drive a 2006 Saturn Ion that has an auxiliary port in the car stereo for plugging in things like iPhones. I have about a half-hour drive to work in the mornings, and I listen to podcasts downloaded with Instacast. Since I want to control the audible volume with my car stereo knobs, and I want the best possible signal from my iPhone, I turn the volume up to maximum for the drive.
A Glimpse of the Future
The Motorola ATRIX 4G is technology released before its time. At first glance, it seems like any other Android phone with impressive technical specs and questionable user interface decisions, but the phone as a phone is not the interesting part of this device.