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I love the thinking here, and I can’t help but think about privacy and health as two pillars of Apple’s current “why”.

Also…

People don’t buy what you do, they buy why you do it.

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The world is full of alternatives to the Big Tech offerings that give you 95% of the utility for 0% of the regret. But if you can’t even be bothered to give up 5% to help an alternative along, you also can’t be surprised when the alternatives are so few and far between.

The idea of finding other providers, especially online stores other than Amazon, has been on my mind a lot lately.

Several more professional sites have written longer and better articles about Apple’s recent event than I can do here. A few of my favorites in no particular order are John Gruber’s take, Ryan Christoffel and Alex Guyot cover the new iPhones and Apple Watch, respectively, at MacStories, Jason Snell’s take on hits and misses at SixColors, it’s always worth a click to read everyone’s pal Jim Dalrymple at The Loop’s thoughts on the event. And of course, the team at iMore has an entire section set aside for the many articles they’ve already written about what’s new.

This is not a review, just my thoughts on the new products after letting the dust settle for a couple days.

Apple Watch Series 5

I can see myself upgrading my Series 3 for the 5. The bigger screen that debuted in the Series 4 is attractive enough, but the always on screen in the 5 really pushes it over the edge. This is the one Apple device I use every day, all day. For almost two years straight now I’ve worn my Watch nearly every day.

iPad 7

I have many conflicting thoughts about the modern computer for the rest of us. Setting those aside for the moment, this looks like a great update to the entry-level iPad. Larger screen and finally a proper keyboard option, but the same A10 chipset. For $330 this is the right option for someone looking for a casual computing device to take notes, watch video, send and receive emails, and surf the web.

iPhone 11

When compared to the XR, the iPhone 11 is an incremental update with a slightly faster CPU, slightly better battery life, a big update to the camera, and worse color options overall. I’m not a fan of the washed-out pastels, especially when compared to the vibrant and fun colors of the XR. The yellow is especially egregious.

That being said, it’s important to note that this is how Apple rolls. One small incremental update after another, and after a few the iPhone 11 is a massive update in all aspects from something like an older iPhone 6S. Color preferences are just that, preferences. That this year doesn’t match mine doesn’t make them bad, just not for me. What we can’t ignore is that this year Apple ships yet again another incrementally better iPhone, one that’s better in all the ways that matter from previous versions.

iPhone 11 Pro Max Super Duper Cool XDR Edition

Apple really can’t name anything anymore.

Better battery, better camera, better screen, but not better enough to justify the additional $300 the Pro costs. Not to mention that the colors for the Pro are just awful. Speaking of color, that Midnight Green looks like a sad color for a car in East Berlin before the wall fell. The gold is more of a copper, and the white is more of a cream. Space Grey remains the best option for an iPhone that lacks the color options of the 11.

Of all the Apple devices that are “not for me”, the Pro Max is the not for me’ist. I’m actually looking for ways to use my phone less, not more, and I’d rather have a smaller SE-sized phone than even the larger size that originated with the iPhone 6, let alone the Max.

Apple Arcade

$5 per month? Sold. I’m always looking for new games, and I know my kids will get a kick out of this too, especially once it’s available on the Apple TV. I’m even considering getting an Xbox One controller to turn the Apple TV into an almost real gaming console.

Also, I take back what I said previously. Apple Arcade is a great name for the service.

Apple TV+

$5 per month? Sold. I have high hopes for the shows they’ve advertised so far, and I think that over time the TV+ catalog will grow to a respectable size. My current plan is to drop Netflix, pick up TV+, and upgrade to the Hulu and Disney+ bundle. And maybe, someday dropping cable once more.

Miscellany

As discussed on the most recent ATP, the game demos were not good. I also thought they had too many videos, and I miss Jony’s British voiceovers. I also 100% agree with Marco that the forced applause from Apple Retail employees is really starting to feel fake and cringe-worthy.This video for the Watch was Apple at their best.

I realized today that it’s been ten years since I dedicated an entire post to complaining about enterprise software. In that ten years not much has changed, unfortunately. Enterprise software is still crap, and it’s still more of a hassle than it’s worth. It’s best to avoid whenever possible, so when you find yourself evaluating software or services for your company, here’s a few easy markers to identify the products you should let pass by.

1. Enterprise software doesn’t want to tell you how much it costs.
2. Enterprise software often doesn’t even list what it does, instead it want’s to partner with you to provide solutions.
3. Enterprise software doesn’t provide you technical documentation until after you’ve paid. And even then, it’s lacking.
4. Instead of real documentation, the marketing department of enterprise software vendors will write “whitepapers”, which are entirely useless.
5. The user-facing part of enterprise software is almost always complete garbage.

This last point is important because it gets to the crux of what enterprise software is: software wherein the person who pays for it is not the person who uses it. Payment for these solutions is handled by managers who are several steps removed from the daily process of having to put the software in place and use it as intended. What the managers need is a way to justify the exorbitant fees enterprise software vendors charge, so the vender’s sites are full of marketing jargon and various scenarios, hoping to inspire one manager to convince another manager that the price is worth it.

It’s not.

There’s almost always a better way to go about solving whatever problem an organization seeks out a vendor to solve. My personal preference is to solve it in house with open source software and custom development. That way, the money you would have spent on the garbage solution from an enterprise software vendor is spent investing in your own organization. Invest in yourself, solve your own problems, don’t compound your problems by buying someone else’s.

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It taught me the power of well-chosen words to shake people out of their daily routines and patterns of thought. It showed me that all jobs, no matter how seemingly dull, can be an outlet for self-expression and excellence. And it reminds me, to this day, that each work of art can be—deserves to be—considered from multiple points of view, not all of which will be comfortable.

Anytime Siracusa blogs I take the time to read it. Yesterday’s post was an especially poignant reminder that I too have a blog, and once fancied myself somewhat of a writer. It also reminded me of a conversation I had once with an old friend of mine who deemed my job as a sysadmin unworthy of my talents, a position I still object to. Creativity is necessary, and what separates the wheat from the chaff.

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The roots of a redwood tree only run six to twelve feet deep. Instead of growing downward, they grow out, extending hundreds of feet laterally and wrapping themselves around the roots of other trees. When rough weather comes, it’s the network of closely intertwined roots that allows the trees to stand strong. We are the same.

It’s well past time to get real about our health, physical, emotional, spiritual, and social.

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A decade ago, my wife and I saw our entire lives change in a moment when our oldest son was diagnosed with brain cancer.

Always take time to appreciate what you have.

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Home.

MTJF | Flathead from Your Forests Your Future on Vimeo.

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Tim Cook:

For our Mac business overall, we faced some processor constraints in the March quarter, leading to a 5 percent revenue decline compared to last year. But we believe that our Mac revenue would have been up compared to last year without those constraints, and don’t believe this challenge will have a significant impact on our Q3 results.

I have a feeling that it’s less of an issue with the processor and more of an issue with the keyboard. CPU speed bumps have become nearly unnoticeable in day-to-day use, but this keyboard thing is a PR nightmare.

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At the top it said “my seizure plan”. I blinked at it then looked up at her. “Are you having a seizure now?” I asked. “No, but I’m about to.” She looked down at the monitor on her finger. “Can you sit with me until your stop?” She asked.

A heart-wrenching slice of life story about this girl living with a disability, doing the best she can, just trying to get through the day.